Alibaba launches Luxury Soho

read the original version on: www.retailnews.asia

Luxury Soho targets value-conscious consumers and helps brands quit surplus stock. Alibaba has launched a new platform Luxury Soho, targeting value-conscious aspirational shoppers, and helping high-end brands quit surplus inventory. Accessible via Mobile Taobao and the online flagship stores of partner brands, Luxury Soho is positioned as an online gathering place for young consumers – as […]

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