Showing posts with label Shopify Blog - Company. Show all posts
Showing posts with label Shopify Blog - Company. Show all posts

Plan for the 2020 Holiday Shopping Season: 10 Ways to Prepare for Shipping Demands

Prepare your business for the holidays and shipping delays

Whether it’s Black Friday, Cyber Monday, or the holiday season, an influx of sales means lots of orders to ship. Here’s your complete guide to shipping during a rush.

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How to Use Ecommerce Packaging to Create a Memorable Unboxing Experience

Illustration of a woman unpacking an ecommerce delivery where the product is wrapped beautifully

For ecommerce businesses, the shipped package represents the most direct touch point and connection with a customer. It also happens to be one of the most underused marketing opportunities.

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The Beginner's Guide to Ecommerce Shipping and Fulfillment

Introduction to shipping for ecommerce stores.

You put a lot of effort into making sure your customers have a great experience. You approve the images, you tweak your store, and you write the emails, all with the goal of leaving your customers happy.

But when it comes to shipping, it can feel like you’re handing your brand over to a stranger. Here's how to fix that, from square one all the way through to successfully (and profitably) delivered package.

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What is Inventory Management? How to Track Stock for Your Ecommerce Business

Introduction to inventory managementSitting on inventory ties up a lot of cash. That's why good inventory management is crucial for growing a company. Just like cash flow, it can make or break your business.

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Everything You Ever Wanted to Know About Fulfillment Services

Everything you need to know about third party logistics, warehousing, and fulfillmentWhether you’re thinking about starting an ecommerce business, or you’ve been selling products for a while, you’ve probably thought about warehousing, shipping, and fulfillment.

If you need more time or space to manage inventory and orders, it might be time to outsource fulfillment.

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How to Turn Your Content Marketing Into A Sales Machine

Trevor Crotts the founder of BuddyRest.

As a dog owner and entrepreneur, Trevor Crotts launched BuddyRest to create quality mattresses that offered support and comfort for dogs. In this episode of Shopify Masters, Trevor Crotts of BuddyRest, shares how he found a product-market fit, created compelling content, and his thoughts on the future of ecommerce.

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Facebook Retargeting: How to Win Back Your Almost-Customers

Facebook Retargeting
Retargeting is often hailed as the advertising activity with the highest return on investment for ecommerce businesses. In this guide, you'll learn how to set up your own Facebook retargeting strategy step-by-step and get a second chance to win back lost customers.

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12 Trending Products to Sell in 2020 (And Ideas for How to Market Them)

 Albert Tercero

To succeed in ecommerce you need three things: in-demand products to sell, the skills to market them, and the drive to succeed. To give you a head start, we’ve compiled a list of 12 profitable, in-demand products to sell in 2020 and ideas on how you can market those products.

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How This Direct to Consumer Brand Disrupted the Cookware Industry

Childhood friends Chip Malt and Jake Kalick are the complementary co-founders behind Made In. With Chip’s experience in ecommerce and data analytics and Jake’s third-generation expertise in cookware manufacturing, the duo created a company that disrupted the kitchenware industry. In this episode of Shopify Masters, Chip Malt of Made In shares his insight into key metrics to monitor, why showcasing the makers behind products was important, and how the cookware industry was disrupted.

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Facebook Custom Audiences 101: A Guide for Ecommerce Businesses

The more you know about the people you’re advertising to, the better your ads will perform. When you market to a Facebook Custom Audience, you know exactly who is seeing your ads, and your messaging can be laser-targeted. This will help you increase your conversion rates and get a better return on investment.

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The Power of Content: How 1 Article Generated $22 Million in Sales

Model wears makeup by BOOM! Cosmetic.

In partnership with the late model and makeup artist Cindy Joseph, Ezra Firestone helped to build BOOM by Cindy Joseph, an age-positive cosmetic line for women of every generation. As an ecommerce growth expert, Ezra has been known to share insights on building brands that resonate with consumers and stand the test of time. In this episode of Shopify Masters, Ezra Firestone shares his life and business journey and the most important lessons he’s learned along the way. 

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17 Best Price Comparison Engines to Increase Ecommerce Sales

Looking for ways to promote your products to new customers? List them on price comparison websites.

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How to Scale Beyond Stagnant Sales

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Cars fascinated Chris Kerry, so much so that he left his full-time job to start Modern Automotive Performance, a business focused on manufacturing and selling automotive performance products. In today’s episode of Shopify Masters, Chris Kerry shares how to move past stagnant sales and why he focused on ecommerce.

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New Government – Labour Small Business Agenda

We’ve are all waking up to a new Government today, with the Labour party about to take control of the country and what should be top of your...