Do you want to increase your Shopify sales and make it easier for your customers to buy your online products? If your answer is yes, then investing in an artificial intelligence (AI) product recommender, like the AI Product Recommendations by EPICA, is the way to go.
When this sort of app is used correctly, you should be able to:
- Increase your conversion rates
- Make it easier for customers to find what they like
- Make shopping simpler for consumers
- Analyze customer data to get a better understanding of your target audience
- Utilize smart search recommendations
As we've just hinted at, one such app that promises to do all the above is the AI Product Recommender, created by EPICA.
So, we’re going to take a look at what this app is, what it does, and how much it costs – does that sound good to you? Great. Let's dive in!
About EPICA Shopify the AI Product Recommender
EPICA describes its app as “a product recommendations technology that helps Shopify Merchants increase conversion rates by personalizing their offering in real-time with AI. ”
The app uses powerful AI to predict in real-time the products that your customers are most likely to buy from your eCommerce store. EPICA states that you should see an average sales increase of 25% when you use their AI-generated product recommendations.
The purpose of the app isn't just to predict sales and enhance customer engagement, but also to provide valuable data about your shoppers. So, you can create for them a more personalized shopping experience.
How?
In short, your consumers will see recommended items they can buy, based on their previous browsing and purchase history. The app collects and analyzes your customer's preferences to get a better understanding of their behavior, which enables the software to predict what they'll buy.
Installation takes just ten minutes, and your hand is held throughout the entirety of this short process. There's a ‘wizard' that walks you through step-by-step, including how to activate the widget on your Shopify store.
EPICA Shopify: The Key Features
The AI Product Recommendations app boasts two main features:
- AI-Based recommendations
- 2. Smart Search
AI-Based recommendations
As we've just said, the app’s machine learning algorithms collect data about your customer's online behavior, browsing, and purchase patterns.
Using this info, the app then makes automated predictions via widgets you can customize. Products are presented and split up into categories like:
- New arrivals
- Most viewed
- Likely to buy – shown to your customers as “recommended for you” on your site
- Trending
- Most time spent on any page including blog pages
Smart Search The Predictive eCommerce Site Search
The predictive eCommerce site search feature allows customers to accurately and quickly find what they're looking for. Needless to say, when you make the sales process easier for shoppers, not only do you provide a better service for customers, but you'll also boost your sales rate — it's a win-win all around.
Using AI, your customers will find relevant results when they search for a product, rather than having to filter through lots of inaccurate results. This is an effortless way of providing customers with a more personalized experience.
This feature takes into account that when a buyer searches for something, they typically use natural language, this is partially what makes this predictive search feature so precise.
How Much Will the EPICA Shopify App Set You Back?
If you're purchasing the AI Product Recommendations app, via the Shopify App store (which we presume you are), there are four plans to choose from Startup, Saga, Heroic, and Legend.
- Startup: This package is free and works for up to 1,000 sessions each month.
- Saga: This package costs $9 a month and gives you up to 10,000 sessions each month.
- Heroic: This package costs $19 month and entitles you to up to 25,000 sessions each month.
- Legend: This package costs $59 a month and gives you up to 100,000 sessions each month.
There's also the option of taking out a 14-day free trial before you commit to any of the above.
What Are Users Saying About the EPICA Shopify App?
Because the app is pretty new, there’s not a great deal of online chatter about it. However, what we did see was mostly positive. Reviewers say that the AI tools have helped them increase their sales and that onboarding was simple. They love the support provided by the EPICA team and that the app helps them to anticipate customer behavior.
Users also like the recommender widget that pops up for their customers, which again encourages sales. There were few complaints, referring to the occasional customer service complaint and that the servers were slow.
What We Think
Adding this to your e-Commerce store looks like a no-brainer to us. This is especially so if you're a startup with a limited budget, and judging by its awards, EPICA is a brand whose AI functionality is starting to make some real noise.
You can try out the app for free and then decide which price plan suits you best. If your store is just a small operation, the free program may well provide all you need. Otherwise, the Saga plan or Heroic package is inexpensive when you consider that the app promises to increase your sales by an average of 25%.
If you decide to go with this app, let us know how you get on, and whether or not it increased your store sales and by how much. Good luck!
The post EPICA Shopify Product Recommender: An In-Depth Review appeared first on Ecommerce Platforms.
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