8 start-ups helping businesses turn to e-commerce

The Covid-19 pandemic has had a huge impact on most businesses in recent months, suddenly bringing high-street retail to a halt and slowing down parts of the global supply chain.

Many companies have been forced to adapt or rethink their strategies to survive, with one option for some being the pivot to e-commerce.

Here, we take a look at eight start-ups providing services to companies as they take their traditional businesses online, from tools for online merchants to logistics and robotics solutions.

Ecwid

Founded in 2009 by Ruslan Fazlyev, Ecwid offers online merchants a set of e-commerce tools, like competitors such as Shopify. During the coronavirus pandemic, Ecwid raised $42m to buy out early-stage investors and commit to an “aggressive” expansion plan.

“So many businesses just want to take a product and throw it online. But the first step of marketing is a really good research on keywords.” Tune in to this episode of the Ecwid E-commerce Show to uncover ways to get visitors to your new store. https://t.co/GZQ7vL4A7d

— Ecwid (@ecwid) June 9, 2020

It also provides an affiliate marketing programme with widgets, banners, products listings, links and search boxes that businesses can add to their websites.

Although the hospitality industry has been badly hit by the coronavirus pandemic, TripAdmit recently raised €300,000 in seed funding, which it said will help expand its platform and support Irish tourism operators as they return to business.

Warehouse Exchange

Warehouse Exchange is a start-up that describes itself as “the Airbnb of warehouse space”. The start-up’s AI-led marketplace matches buyers and sellers in the logistics space with a focus on warehousing.

Warehouse Exchange saw the opportunity for short-term flexible warehouse space, especially as businesses move online during the Covid-19 pandemic. The company recently raised $2.2m in seed funding for its solution, which aims to help buyers of space scale capacity up and down when needed.

The Los Angeles business was co-founded in 2017 by warehousing veteran Jonathan Rosenthal and chief financial officer Dan Pimental. The company is now led by CEO Grant Langston, who was the former chief exec of dating platform eHarmony.

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