Today on the show, I am joined by Alex Banys, the man behind Specialized mountain bikes. We discuss how to sell a brand worldwide, including places as far as Africa or Latin America, as well as why you need to create country-specific websites. Listen in to learn how to sell direct to consumers while not alienating your retailers, how to nurture your relationship with customers, and more.
You’ll learn:
- What Alex is seeing in eCommerce markets worldwide
- How to sell a brand across the globe
- Advice for nurturing your relationship with customers
(With your host Andrew Youderian of eCommerceFuel.com and Alex Banys of Specialized.com)
What Was Mentioned
- Alex Banys: Website | LinkedIn
- Ecommerce Playbooks
- PoppyScrubs.com
- Klayvio’s Holiday Guide
- Klaviyo
- Liquid Web
- eCommerceFuel Job Boards
- eCommerceFuel Forum
Flickr: Tom
The post Inside a Global Brand + “Hot Takes” on International Markets appeared first on eCommerceFuel.
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