Do you know what Rolex and Starbucks have in common? Or Mercedes Benz and Apple?
Ingenious products aside, these are some of the most renowned and globally recognized brands in the world that most people want to engage with.
Not businesses, but brands.
These brands invoke a sense of strong emotion and passion in their engagements and interactions that drives people to want to be associated with them.
This is branding – a strong intangible force that moves people. Being a brand is what has enabled these businesses to become leaders in their space and achieve immeasurable success on a global scale. You need to do the same for your eCommerce business. The key to successful sustenance and massive growth lies in being able to transform your humble eCommerce business into a powerhouse brand.
from 3dcart eCommerce Blog https://ift.tt/32f6n6R via IFTTT
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